Graphic Design Products & Services
Freelance
Design Success in a Box
Graphic Design Teleconference
Computer
Basics
Effective Networking
Everything You Need to Build and
Grow Your Successful Graphic Design Business
Get the answers to the hundreds of questions you may have about starting and running your own $100k/yr business in specific, step-by-step details. With Freelance Design Success in a Box: Your Complete Guide for Launching and Running Your Profitable Freelance Design Business nothing is left in doubt. Most important, all this advice comes straight from the best authorities in the world: professionals who’ve already built successful, highly lucrative freelance businesses. This three volume set was developed specifically for people like you who are ready to start a business and want to do it in the right way — by maximizing your efficiency and profits and minimizing your stress and mistakes. Get answers to questions like…
- Do I need a license of some kind to start my business?
- What should the legal status of my new business be?
- How will my tax situation change?
- What about contracts?
- What home-office equipment should I have?
- What kind of records should I keep?
- How do I negotiate my fees?
- How should I manage my time to maximize my income?
Freelance Design Success in a Box: Your Complete Guide for Launching and Running Your Profitable Freelance Design Business: Start now for only $99 plus $6 shipping & handling.
Shift Your Design Career into Overdrive
Listen in awe as Master designer Lori Haller gets down to the nitty-gritty with some of today’s most powerful designing talents.
In this special 3 call series, Lori pulls no punches — asking our panel of experts ONLY the most critical questions… designed to help you and other up-and-coming designers overcome any obstacles you might be facing and come out on top of the graphic design industry. When developing this series we couldn’t believe what these experts had to say… and neither will you. Order today to hear how you can take your graphic design skills to the next level… and join the top-echelon of designers this year!
Sessions Include:
Session 1: Start Earning What You’re Really Worth
Date: Tuesday, May 2, 2006, from 7 to 8 p.m.Master graphic designer Peleg Top and self-promotion guru Ilise Benun reveal their secrets for getting clients…and getting them to pay you what you deserve.
Session 2: Delivering the Goods: How to Keep Clients Happy
Date: Tuesday, May 16, 2006, from 7 to 8 p.m.Rob Davis is one of America's top direct-response designers. He's created winning designs for direct marketing's savviest companies including Boardroom, Phillips Publishing, Rodale, Agora, Time-Life, and many others. But Rob doesn't have a website. Or business cards. Nor does he use any of the traditional means of self-promotion. What's his secret for always being called back to design for the most prestigious, highest-paying clients? Sign up for this teleconference to find out!
Session 3: Continuing the Conversation: An Insider’s Look at Working with Clients
Date: Tuesday, May 30, 2006, from 7 to 8 p.m.This third – and final – teleconference in the series brings you together with two very important types of people in your creative life. The first is someone who represents what clients look for. The second important type of person is someone who can provide the slant on working in-house. We've been asked to keep the name hush-hush right now, but you'll gain incredible insights into this very important (and potentially lucrative) niche in the design game.
BONUS Session (with purchase of all 3 sessions):
Working With Constraints: How to Design Winning Packages With Limited Budget,
Limited Timeframe, and Limited Resources.
"I am timid, shy, and non-assertive, but with Ilise Benun's guidance and advice, I have been able to overcome my natural tendencies and earn millions of dollars in my own business."
Bob Bly, Direct Mail Copywriter
"Lori Haller is an original. A very successful graphic designer AND businesswoman, she seems to genuinely take pleasure in sharing her knowledge and expertise with those of us who are just beginning."
-- Jill K., Graphic Designer
AWAI's Graphic Design Teleconference Series: $129
Computers… Complicated? Not Anymore!
AWAI's Computer Basics shows you step-by-step everything you need to know about computers to be successful in this business.
Best of all, everything is explained in the simplest of terms, so you won't need an engineering degree to figure it out.
You'll learn how to:
- Use menus and tool bars to find a specific program with the click of a single button, as opposed to having to wade through several programs to find it.
- Use bold, italics and underline to emphasize the most important selling points of a letter, increase eye flow and readability, and increase my response rates.
- Use cut, copy and paste – an easy way to modify text and give your final draft that polished look -- plus dozens of other secrets.
- Generate images or text on your monitor and breathe new life into your direct mail letters, newsletters, greeting cards, brochures, pamphlets.
- Enhance the appearance of your letter using all sorts of interesting fonts, typefaces, borders, shading, and more.
- Create graphs and tables – a great way to convey a message visually and increase your response rates – a must-have for ALL financial writers… health too!
- Transfer digital pictures (from a digital camera) to your computer and insert them into a Word document, or email them to a friend. Great for travel writers!
- Create a slide show of successful sales letters you've written using text or graphics to display your creative talents and impress potential clients!
- Perform mail merges to promote your services to multiple clients at the same time with the push of a single button!
- Organize and present information in a professional, easy-to-read format.
- Utilize the "Track Changes" feature on your computer to make edits – the preferred method of 99% of the clients you'll be dealing with.
- Revitalize your headlines and subheads with all sorts of interesting fonts, typefaces and bulleted or numbered lists.
- Create invoices, balance your checkbook, business expenses… even create your own website!
It's all here – everything you need to know about computers – from the "bare bones" basics to more advanced questions about hardware, presentation software, printers, tables, graphics… and much, much more!
AWAI’s Computer Basics: $49
Effective Networking Made Easy
You Could Be One Conversation Away From Tripling Your Income…
Will You Know Exactly What to Say?
This essential guide to networking can help you turn any casual or formal conversation into a $100,000 marketing effort. Use this tool effectively to either launch or dramatically improve your existing business, and you may even double or triple your income each year, too.
You'll discover:
- How to tell someone what you do in 10 words and get them interested in knowing more…
- Where to find low-key, low-pressure opportunities to meet prospects …
- Painless ways of networking that limit the amount of time you need to spend actually talking to people…
- Why your listening skills are just as important as your speaking skills when it comes to creating lasting connections…
- How to apply your copywriting skills to your networking success… write your own USP for your services… brainstorm your features and benefits… do unto yourself as you would do for others!
- How to avoid trivial chit chat and strike up strong relationships instead…
- Why you should hang out at the buffet table next time you go to a networking event… whether you're hungry or not!
- The magical power of the old-fashioned thank-you note…
- Networking at its best is not a numbers game… it's a contact sport…
- Nine most important considerations when naming your business…
- How to use your outgoing voicemail message as a powerful networking tool…
- How to package yourself professionally so you can network more naturally…
- Three ways to make the most out of your business card…
- How to let your name tag do all the hard work of breaking the ice at an event…
Effective Networking: The Fastest Way to Win Clients and Grow Your Business: $179
Be sure to come back and visit often, as new and exciting products to help you succeed are always in development at American Writers & Artists Institute! For a listing of other AWAI products, visit: http://www.awaionline.com/catalog/index.php